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PariPlay and iSoftBet enter into Content Agreement

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PariPlay and iSoftBet, two leading online gambling software and technology providers, have announced that they have entered into a partnership agreement in terms of which the two companies will distribute each other’s games through their content aggregator networks – Fusion and Game Aggregation Platform respectively.

iSoftBets complete portfolio of online and mobile casino games will be made available to operators integrated with Pariplays Fusion network. Included in these games are iSoftBets branded online slots that are based on popular TV shows and Hollywood movies, such as 24, Beverly Hills 90210, Rambo, The Warriors, Basic Instinct as well as the newly launched Platoon Wild.

PariPlay’s portfolio that consists of over 100 branded and proprietary online slots, instant win and scratch cards are an important feature in the partnership and will be available to operators through iSoftbet’s network.  Branded slots which include The Three Stooges: Disorder in the Court, Atari Black Widow and Arctic Madness will also be included in the partnership, which will also include PariPlay’a online scratch cards Zodiac Fortune and Star Raiders.

Adrian Baily, General Manager at PariPlay, revealed that their content partnership with iSoftBet will extend the reach of their own portfolio of games into new European and International markets while iSoftBet’s content will expand and diversify their own content network.

According to Michael Probert, head of business development at iSoftBet, the two companies share a vision of providing operators with quality technology and product enhancements that meet their requirements.