Tue, May

Bet365 Launches Yggdrasil Titles


Bet365, a leading internet betting site, has announced that it has launched a portfolio of award-winning gaming titles from Yggdrasil Gaming, a provider of online and mobile casino games, that sees a multitude of new games added to the casino’s library.

Yggdrasil and Bet365 entered into a content supply agreement in February of this year in terms of which Yggdrasil would provide bet365 with its complete portfolio of games.  Following a swift integration, Yggdrasil’s titles have gone live on Bet365 under the provider’s Gibraltar and UK licenses.

Customers at Bet365 casino can now enjoy games from Yggdrasil Gaming which include the football themed Bicicleta slot, the visually stunning Seasons slot, the Jokerizer slot and the Wicked Circus slot.

The betting site will also gain access to Yggdrasil’s unique set of promotional tools which include BOOST and Infinite API for gamification. Yggdrasil launched these concepts towards the end of 2015 which provide players with in-play raffles and tournaments.

According to Fredrik Elmqvist, Chief Executive Officer at Yggdrasil Gaming, there is no bigger name in online gaming than Bet365 and they are absolutely thrilled to announce that Yggdrasil’s games are now live on yet another of the world’s leading operators.

Yggdrasil Gaming was recently awarded the Slot Provider of the Year award at the 2016 EGR B2B Awards as well as the Gaming Software Supplier of the Year at the 2016 International Gaming Awards, making this latest deal an excellent business move for Bet365.