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Boylesports Plans European Invasion


Boylesports, the successful Irish gambling firm, has hired ex bwin executive, John Overett to head a new team of twenty people to expand the company’s products into Europe.

Boylesports told the Irish media that it hopes to have its first Spanish speaking casino site up and running within two months, and four more sites in operation by next year.

Boylesports, which is literally free of debt and posted a phenomenal financial report recently, is also the official betting sponsor for the Football Association of Ireland and the official shirt sponsor for the English Premier League team, Sunderland. “Soccer is very important in the European market and we can see plenty of opportunities for growing this market here as well," said the Chief Executive Officer for Boylesports, Daniel O'Mahoney.