NetEnt is thrilled to announce that it has entered into a partnership agreement with GameAccount Network Plc, which recently re-branded to GAN, that will see it supplying casino games within the borders of the US through the GAN platform for Simulated Gaming.
With State Legislators currently discussing the potential legalization of online gambling, Simulated Gaming will give NetEnt the perfect opportunity to attract the attention of a huge new range of gambling customers, even though Simulated Gaming does not offer any real-money betting options.
In terms of the agreement NetEnt will offer a vast variety of its most popular online casino titles on the websites of a number of land-based casino venues which will give the Scandinavian gaming supplier an opportunity to target “the traditional land-based environment” and its community.
According to NetEnt, Simulated Gaming will offer the company a chance to establish itself in the North American regulated online casino markets, despite the fact that no considerable impact will come from those operations.
NetEnt America’s Managing Director Bjorn Kranz, commented on the partnership agreement by saying that they are extremely excited to introduce their product offering to the US Simulated Gaming market. He added that the partnership with GAN is expected to give land-based gambling venues across the US the chance to roll out NetEnt’s casino titles and to draw the attention of more players ahead of the possible legalization of online gambling and that it is part of their growth strategy to present North American gaming customers with their products.